AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps in New Zealand Q3 2022 Performance
Discover the performance trends for the top 5 beauty retail apps in New Zealand during Q3 2022, featuring insights on downloads, revenue, and active users.
Performance of Top 5 Beauty Retail Apps in New Zealand Q3 2022
In the third quarter of 2022, the top beauty retail applications in New Zealand displayed varying performance trends in terms of downloads and active users. Here’s a detailed look at how these apps fared.
MECCA - Beauty Shopping
Weekly downloads for MECCA - Beauty Shopping ranged from 692 to 1.8K, peaking in the week of July 25. Active users saw a steady increase, starting from 3.9K at the beginning of the quarter and reaching 5.2K by the end of September.
Sephora - Beauty Shopping
Sephora - Beauty Shopping had a consistent weekly download rate, with numbers fluctuating between 702 and 1.1K. The app maintained a strong active user base, starting at 12K and ending the quarter slightly lower at 11.9K.
OLIVEYOUNG GLOBAL
Downloads for OLIVEYOUNG GLOBAL were relatively low, ranging from 70 to 254. Active users showed minor fluctuations, peaking at 566 in early September before declining to 403 by the end of the quarter.
Strawberrynet- Beauty Shopping
Strawberrynet- Beauty Shopping experienced modest download numbers, with a peak of 135 in mid-July. Active users varied slightly, starting at 169 and ending at 184.
Nykaa – Makeup/Beauty Shopping
Nykaa – Makeup/Beauty Shopping had weekly downloads ranging from 44 to 142, with a notable peak in late July. Active users remained relatively stable, fluctuating between 1.2K and 1.4K.
These insights highlight the diverse performance patterns of the leading beauty retail apps in New Zealand during Q3 2022. For more detailed analytics and insights, visit Sensor Tower.
